WebsiteLivePublic website
Magrade
Educational platform for stone-material knowledge
A content-led platform direction for explaining stone grades, material selection, and practical buying context.
Built for PT. Bumi Raya Internusa.


Magrade homepage screenshot. Public pages of the live site.
- Organisation
- PT. Bumi Raya Internusa
- Year
- 2024
- Status
- Live
Flow
The operating flow
Three moves, as described on the product page.
- 01Understand the context
- 02Shape the experience
- 03Clarify the next step
Record
How the website was built
Six beats in published order — problem, constraint, thinking, build, proof, role.
Problem
Buyers often lack a clear way to understand material grades and compare choices before speaking with a supplier.
Constraint
The public pages are the whole surface. Anything that cannot be checked on the live site stays out of this record.
- Surface
- Live website · magrade.co.id
Thinking
Shaped a content-first structure around practical questions, search intent, and education that can support informed inquiries.
Build
An educational platform concept with in-depth articles, selection guides, case-study formats, and supporting media.
Proof
Every view here comes from the live public site. Counts describe published material, not performance.
- Views in this record
- 03
- Verified public figures
- None
Stated outcome
Created a clearer content foundation for building trust before a buyer reaches the sales conversation.
Role
Education brand platform and content strategy
- Organisation
- PT. Bumi Raya Internusa
- Stage
- Live · 2024
Step 01 of 06
Move with←→
Proof
Screens from the public website
Every view here comes from the live public site.
Open full sizeEvidence
Evidence boundary
Public website / live project
- Evidence class
- Public website
- Published
- Public pages anyone can open on the live domain.
- Not published
- Anything that is not visible on the public site.
Artwork: Magrade homepage screenshot.
Stack
Tools
- Next.js
- Content Strategy
- SEO
- Video Integration
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